Category: GEO

TL;DR Tracking AI traffic takes 4 layers: GA4’s native AI Assistant channel, a custom channel group with a referrer regex,

TL;DR Ask ChatGPT or Google AI Mode a question and the platform runs several hidden searches before answering. In AI

Here is a crazy stat for you: Over 70% of B2B tech buyers now use AI tools like ChatGPT, Perplexity,

Think about how you look for information online. Go ahead and trace your steps over the last 24 hours. When

If you are running a marketing team or managing a growth budget right now, you are probably feeling a little

Traditional search engines are no longer the exclusive gatekeepers of consumer decisions. As users shift from scrolling through pages of

Think about how you look for information now. If your target audience is asking ChatGPT for vendor recommendations, querying Perplexity

Choosing an agency in 2026 feels a lot like choosing a software stack in 2010. Everyone promises the world, everything

We hate to be blunt, but if you are still using the SaaS marketing playbook from 2024, you’ve got it

If you’re running a B2B tech company in 2026, the game hasn’t just changed, it’s been completely reinvented. Gone are